UNC vs. Duke: March Madness at Veracity

March 10, 2018

It's about to be March Madness, but Veracity has already won the big game.

The University of North Carolina at Chapel Hill (Ryan's alma mater), brought in Veracity to build bluevblue.com, a joint fundraising site for both UNC and Duke's business schools. 

While #BlueVBlue was a competition, unlike in the Big Dance, both teams can win. Veracity's "Giving Day" website raised almost $1,000,000 for the two business schools, by creating an easy-to-use, mobile-responsive website, challenges by which donors could match contributions, and a "scoreboard" that was updated in real time as donations came in. This amount far surpasses previous Giving Day records at both schools!

While Veracity mostly works with non-profits and political campaigns, higher education is one of our team's priorities, and we're proud to have helped UNC beat Duke (while helping raise money for both schools!) in the 2017 #BlueVBlue Giving Day. 

If you'd like the Veracit-team to help you build a beautiful, mobile-responsive, socially-integrated website, shoot us a note at [email protected] (And Go Heels!)

BlueVBlue HeaderBlueVBlue Scoreboard